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This was a giveaway premium I developed for traveLOGIX as a handout at major industry trade shows.
It
solved a major problem of providing a
potential customer with screen shots of
the very unique graphical user Interface
nature of the system (the first in the
industry) where they could then show
examples of our system interface upon
return to their company.
The
device was originally designed to hold up
to 36 photos, and for use by people to
store favorite family photos on a desk or
at home, and changeable to another photo
simply by pushing and pulling the unit in
and out, moving the front picture to the
back and so on.
In
an age before web sites, and CD
presentations, this device proved very
powerful in getting the traveLOGIX message
out into the marketplace.
Once
they finished showing the slide show at
work, they could remove the photos and
replace them with their own to use on
their desks to show and store family
photos.
This
strategy was extremely successful, and one
of the most popular premium giveaways at
the trade shows.
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